Morris Zale, William Zale, and Ben Lipshy opened the first Zales Jewelers store in Graham, Texas in 1924. They started out by offering credit plans to customers. In 1924, credit plans weren’t common. Their slogan was “a penny down and
Morris Zale, William Zale, and Ben Lipshy opened the first Zales Jewelers store in Graham, Texas in 1924. They started out by offering credit plans to customers. In 1924, credit plans weren’t common. Their slogan was “a penny down and